Cybersecurity marketing that earns technical trust
HackerContent is a specialist cybersecurity marketing agency. We create high quality cybersecurity content and manage your social media accounts. Blogs, whitepapers, landing pages, videos, tutorials, documentation, SEO and marketing strategy.
Trusted by security teams at Snyk · Bugcrowd · Detectify · ProjectDiscovery · IPinfo
measured
What that looks like on the dial
On average, in the first month managing Twitter/X accounts, we achieve:
Increase in impressions
Increase in monthly new followers
Increase in profile visits
Increase in mentions
Averages across HackerContent-managed Twitter/X accounts, first month of management. See how social media management works →
clients
You’re in good hands
We’ve worked with the biggest, brightest brands in the cybersecurity industry.
offerings
Full-spectrum marketing for cybersecurity
We’ll get the attention of your technical, cybersecurity audience.
Social media management
Grow your audience, gain true fans. You focus on the security, let us handle your social media accounts.
[BLG]Cybersecurity blogs
Technical blogs that your discerning technical audience will actually want to read. SEO optimized and created by cybersecurity pros.
[STR]Marketing strategy
Failing to plan is planning to fail. Don't launch to crickets! Let us craft your marketing roadmap.
[VID]Video production
Product demos, video ads, explainer videos, launch videos, you name it!
[SEO]Search engine optimization
Keyword research, technical optimizations, SEO strategy. We'll make sure you get seen by people who want your product.
[BSP]Bespoke
Want us to handle your developer relations? Maintain your community? Something else? We've got your back.
free resources
Cybersecurity marketing guides
No fluff. Practical playbooks on how to market a cybersecurity company to a technical, skeptical audience. Start with our complete guide to cybersecurity marketing.
Cybersecurity Marketing: The Complete Guide
Positioning, channels, content, SEO, demand gen and a 90-day plan.
B2B Cybersecurity Marketing
Win technical buyers and align the CISO buying committee.
Cybersecurity Content Marketing
A practical playbook for content that earns technical trust.
Cybersecurity SEO
How to rank for security keywords in a technical niche.
Cybersecurity Social Media Marketing
Build authentic authority where the security community lives.
Cybersecurity Demand Generation
Create and capture demand across the dark funnel.
faq
Cybersecurity marketing FAQs
- What is cybersecurity marketing?
- Cybersecurity marketing is the practice of building awareness, trust and sales pipeline for companies that sell security products or services. It differs from general B2B marketing because the buyers are technical and skeptical, so credibility and technical depth matter more than persuasion.
- Why hire a specialist cybersecurity marketing agency?
- Security audiences instantly spot inaccurate or hype-driven content, and generalist agencies tend to get the details wrong. A specialist like HackerContent already speaks the language of CISOs, engineers and researchers, so the content earns trust and converts.
- What does HackerContent do?
- We offer end-to-end cybersecurity marketing: technical content and blogs, SEO, social media management, video production and marketing strategy, all tailored to a technical security audience.
- How long does cybersecurity marketing take to work?
- Lead-capture tactics can produce results in weeks, but compounding assets like SEO, content and brand typically take 6 to 12 months to mature, mirroring the long security sales cycle.
testimonials
Vouched for by the industry
”Finding technical talent familiar with cybersecurity that are also marketers is like hunting for unicorns. The HackerContent team are cyber unicorns, I am thankful that I have them as an extension of my marketing team.”
Luke Tucker, Lightspinlightspin.io
”If you want content that your audience will actually get value from and share, from creators who really know their stuff, speak to HackerContent.”
Steve Micallef, Spiderfootspiderfoot.net
”It's very hard to find marketers who are good at writing technical cybersecurity content. HackerContent has solved this huge problem for cybersecurity companies. It provides excellent high-quality content and marketing services. We have gotten tremendous value from them.”
Ankita Gupta, Aktoakto.io
“Thanks to HackerContent, we've added engaging technical security content to our blogs, particularly content that allows are audiences to better understand newly emerging spaces such as External Attack Surface Management.”
Charlotte Kerridge, Detectifydetectify.com
”We've seen incredible growth in both followers and engagement since HackerContent started managing our Twitter account. They consistently put out great content that resonates with our audience, and they've organized YouTube sponsorship opportunities for us too. I can't recommend them enough!”
Ben Dowling, IPinfoipinfo.io
”Working with HackerContent has been a game-changer for Bugcrowd. Their expertise and dedication have significantly elevated our content strategy within the hacker and security community. From technical enhancements to fostering community engagement, HackerContent has improved our metrics and showcased fresh insights that resonate deeply with our audience. We're grateful for their amazing contributions to driving our mission forward!”
Jordyn Jones, Bugcrowdbugcrowd.com
“Audiences can tell when your content feels generic. To get your message across, you need a company who understands that message. HackerContent specialises in the infosec fields, which means we get messages much closer to the genuine Volkis voice.”
Alexei Doudkine, Volkisvolkis.com.au
“HackerContent has provided us with excellent, high-quality content. Each lesson has a unique story and is extremely accurate and packed with information.”
Michael Biocchi, Snyksnyk.io
“HackerContent was vital in automating our technical content production. Their solution worked on autopilot, creating high-quality technical content efficiently.”
Sandeep Singh, ProjectDiscoveryprojectdiscovery.io
contact
Make an enquiry
Let us know what you have in mind!
“If you want content that your audience will actually get value from and share, from creators who really know their stuff, speak to HackerContent.”
